Why choose GranataPet?

GranataPet

The story behind the brand 

A man, a Labrador and a pomegranate - these were the ingredients for GranataPet's recipe for success. Founder and CEO Markus Fuchsenthaler swapped his jacket for the kitchen apron 15 years ago to free his dog Cira from her allergic symptoms. As standard commercial foods could not help the dog, her master rolled up his sleeves and dealt extensively with the subject of dog nutrition.

In the process, he discovered a fruit that contained the solution: the pomegranate, today the trademark and name giver of the GranataPet brand. The red fruit contains particularly high levels of ellagic acid, a natural antioxidant and effective cell protection agent. Numerous scientific studies prove the positive influence of pomegranate seeds on the immune system and the cardiovascular system.

»I became aware of the pomegranate and its special ingredients through a friend of mine, a commodities trader. It was clear to me that I had to develop a food that would use the effect of the pomegranate for animals as well.«

No sooner said than done, and with the help of experts, a first snack for Cira was created. This was followed by the development of a wet and dry food for dogs. Three years later, the first recipes conquered the market at the end of 2008. In 2011 the cat assortment followed.

Today all GranataPet products for dogs and cats are refined with pomegranate seeds - and still developed with as much love as on the first day. 

Know what's inside

We attach great importance to a species-appropriate, balanced, varied and healthy pet food. That is why we use only high-quality ingredients from controlled sources for all GranataPet products. 

In order to create a food based on nature, all our products are completely free of cereals, without artificial preservatives, without colourings and flavourings and without genetically modified organisms.

In addition, all our products contain pomegranate seeds and various high-quality oils. The green-lipped mussel is also an ingredient in all of our dry food varieties and in almost all wet food varieties. 

The pomegranate seeds with which we refine all GranataPet products are naturally rich in ellagic acid, a natural cell protection agent. For thousands of years, the red fruit of the gods has been standing for vitality and longevity.
good for:
  • Cells and tissues
  • Cardiovascular system
  • Immune system

Wellness Active System

Immune system

High quality nutrition can strengthen the immune system's defenses. The pomegranate seeds (polyphenols) naturally act as antioxidant cell protection. Free radicals can be trapped and neutralized, which acts as a preventative measure against the aging process. Minerals and spirulina algae help strengthen the immune system.

Skin + fur

The skin with her coat is an important organ and serves as a protective coat. Natural omega-3 fatty acids (from salmon oil), biotin and zinc ensure optimal care. Good protection to the outside and a shiny coat are features for a top appearance and the feel-good factor.

Vitality

A strong heart and moving muscles need to be supplied with oxygen and the right food. L-carnitine, taurine and micronutrients (including iron) provide a vital heart / muscle system. This concept is upgraded by an easy digestibility and a harmonious energy / protein ratio.

Digestion

The stomach and intestines are the headquarters for nutrient and drug utilization. Much of the immune system is here. Prebiotic ingredients, FOS and inulin from chicory favor a healthy intestinal flora. The deliberate avoidance of cereals prevents corresponding food intolerances and negative digestion.

Urinary system

Since cats descend from desert animals, they can get by with very little water. As a result, the urine can be highly concentrated, which can lead to urinary semen or urinary stones. Our recipes with high content of quality meat help to keep the urine pH in the acidic range to prevent the formation of urinary semen and urinary stones.

Mobility

Healthy joints are the prerequisite for perfect mobility in all situations. An ideal calcium / phosphorus ratio and the green-lipped mussel (glucosamine / chondroitin) ensure a strong bone and joint structure as well as an intact and functional joint system.

Immune system
Skin + fur
Vitality
Digestion
Urinary system
Mobility

Feel-good concept

Cell protection

High quality nutrition can strengthen the immune system's defenses. The pomegranate seeds (polyphenols) act as a natural antioxidant cell protection. Free radicals can be trapped and neutralized; this has a preventative measure against the aging process. Minerals and spirulina algae help strengthen the immune system.

Skin + fur

The skin with it‘s coat is an important organ and serves as a protective coat. Natural omega-3 fatty acids (from salmon oil), biotin and zinc ensure optimal care. Good protection to the outside and a shiny coat are features for a top appearance and the feel-good factor.

Heart + muscle

A strong heart and moving muscles need to be supplied with oxygen and food. L-carnitine, taurine and micronutrients (including iron) provide a vital heart / muscle system. The concept is upgraded by an easy digestibility and a harmonious energy / protein ratio.

Intestine + digestion

The stomach and the intestines are the control centers for the use of nutrient and active ingredients. Most of the immune system is located here. Prebiotic ingredients, FOS and inulin from chicory favour a healthy intestinal flora. The deliberate avoidance of cereals prevents corresponding food intolerances and negative digestion.

Bones + joints

Healthy joints are the prerequisite for perfect mobility in all situations. An ideal calcium / phosphorus ratio and the green-lipped mussel (glucosamine / chondroitin) ensure a strong bone and joint structure as well as an intact and functional joint system.

Cell protection
Skin + fur
Heart + muscle
Intestine + digestion
Bones + joints